The digital age brought with it a less personal approach to work ie- remote work, more technology for online communication, and, arguably, more headaches having to figure out the learning curve of the plethora of communications options available. While technology may have made it easier for employers to source talent, have they failed to ask themselves how this affects client relationships with employees?
How To Pitch Journalists - Tips For Getting Past The Clutter
How many times have you been turned down by a journalist or influencer because your pitch just doesn't hit home? Writing an effective pitch can be vexing to the new PR pro, the seasoned Account Manager, and even the vice president of a public relations firm. So how can you improve your pitch to land spots in coveted publications?